OUR COMMITMENT
Vidou commits to create clothing with intention. To heed the responsibility, we have as a brand, to understanding the impact our processes and garments will have on our environment and our workers; but also practice and learn more and better ways of production and circularity of our pieces.
We commit to work with awareness and kindness in the creation of pieces, to encourage creativity, originality and self-expression. To not feed into the ever-churning fashion industry but to make sure our pieces outlive our generation and get picked up in a vintage store in a few decades to be re-worn, re-styled and re-created.
Vidou commits to strive everyday towards a more sustainable and greener future, not because it's "The right thing to do" but because we couldn't imagine it any other way.
ETHICS
We create with intention. Our products are here to inspire with thoughtful design and hand-picked materials.
SUSTAINABILITY
We hold sustainability in our core, making the right choices where we can to encourage a better future.
CARE
We encourage our patrons to treasure and care for their garments for a longer lasting wear.
